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Jada Montemarano currently works as the Live Center anchor, reporter, and fill-in anchor for 23ABC News KERO in Bakersfield, California. As the Live Center anchor, Jada covers breaking and trending news using social media. She pulls Tweets, Facebook posts, and YouTube videos on a touch screen to supplement various stories from politics to entertainment.
As a reporter, Jada covers feature and long-form stories. Management relies on Jada to tell pop culture topics in a compelling way for a news audience, as well as going in-depth on personal stories. Jada also acts as the 11 am newscast anchor and fills in as main anchor for the 23ABC News morning show when needed.
During her first month at the station, she also helped create the first and only food series in the market, "At The Table," where she travels to different restaurants from popular spots to hidden gems. This segment airs on 23ABC News and is shared on all digital platforms. Jada controls the Facebook page, Twitter account, and Instagram where she posts daily in order to stay connected with viewers.
While connecting to the audience through television, Jada also knows how important it is to connect through social media as well. Jada posts valuable news information as well as fun, personal content on Twitter, Facebook, Instagram, and YouTube daily. She has grown her followers to the thousands and furthers interaction through conversations with viewers. Jada realizes how important it is to be present on all social media platforms in an informative and compelling manner.
Jada also has worked as a red carpet reporter in Los Angeles. During freelance opportunities she interviewed Rashida Jones, Aaron Paul, Nick Carter, Joey Fatone, Kendra Wilkinson, and many more.
As a multimedia journalist, Jada can research, report, shoot, and edit her own material. Jada has proven that she can handle herself in both a hectic newsroom and a busy red carpet. She is used to the "one-man-band" concept. Jada has produced her own news and feature packages by being comfortable behind the camera and in front.
23ABC News KERO, 2017
Cheat Day, 2016
Entertainment Tonight, 2016
Entertainment Scoop, 2016
Red Carpet Report, 2016
Elvis Duran and the Morning Show, 2015
WCVB-ABC Boston, 2015
NY1 News, 2014